Happy Googles

McDonald’s se subió al trend de darle una “segunda vida” al empaque de sus productos. Aquí es el caso de la Cajita Feliz (Happy Meal Box), que se convierte en un visor de realidad virtual para que los niños jueguen a eskiar…

McDonald’s has come up with a great use for Happy Meal boxes – in a promotion initially launching in Sweden, it’s turning them into Virtual Reality headsets.

The “Happy Goggles”, which will be available at restaurants in Sweden over the next two weekends, can be created by following instructions on the box that make them into a Google Cardboard viewer. Customers can then take part in a 360 degree ski-themed game called Slope Stars, developed by McDonald’s for Virtual Reality at a time of year when many Swedes take ski breaks. Its aim is to help kids understand the need to be alert on the slopes and avoid obstacles, including other skiers, and it has been officially endorsed by the Swedish alpine ski team…

http://bit.ly/1poiACS

Anthem

Directed By Paul Wight

Be a part of my next EP: http://kck.st/1srd5Ds

As promised, here is a new music video for Anthem, the first single off of my latest release, Robot Heart. Every sound you hear on Anthem was created solely with my vocals – hence Paul’s idea behind the video:

I realized after we finished recording the EP that all of the songs were about a Robot stealing peoples hearts and about questioning the worth of the human race as a whole. It was fucking depressing… which doesn’t usually bother me, but this time, I was thirsty for something positive. And thus came the idea of ANTHEM – as a reminder that yeah, we can be assholes at times – but as a race, we are in charge of our own lives – and ultimately we can make a difference in the lives of others through generosity and compassion.

I believe in you – you are the answer, you are the truth – so whatcha gonna do?

http://bit.ly/1srcWzY

iamkawehi:

If you don’t like chicks who dance like a robot, this video’s not for you yo. Kudos to Paul for doing such an amazing job on this video!!

All the way from Kansas, here is a new one for you… ANTHEM – off of my latest EP, Robot Heart. 

Hearts and shit,
Kawehi 

Death Metal in a box

Aquí hay una propuesta escultórica extrema (bueno, es más un happening)…
Una banda de death-metal llamada “Unfathomable Ruination" tocó dentro de esta caja sellada hasta quedarse totalmente sin aire.  El objeto cúbico, y la documentación del performance (que son los sonidos de un grupo de músicos tocando bajo el efecto de la asfixia) formó parte de un proyecto del artista portugués Joao Onofre, creado para el festival ”Sculpture in the city“, realizado en Londres…

A death metal band is living up to the type of music it creates by risking suffocation and playing in 
an airtight, soundproof steel box. 

The band, called Unfathomable Ruination, has been performing on the streets of London as part of a project called Box Sized DIE and they play until the oxygen runs out.

The idea was the creation of Portuguese artist Joao Onofre which formed part of an exhibition called Sculpture in the City.

ccording to the artist behind the piece, the box is a symbol of the ‘boxy’ offices in the area where people work. 

Onofre said: ‘In this corporate architecture you do not see what is going on inside. The same thing is happening here.’

So how long can a death metal band play in an airtight, soundproof box – the band lasted 14 minutes the first time they played and have so far reached the 19 minute mark…

http://dailym.ai/1k6rmfB

Death Metal in a box