185 TB tapes

Sony creó una cinta magnética con una densidad de almacenamiento de 148 Gb por pulgada cuadrada, con lo que un cassette actual que utilice esa cinta sería capaz de albergar hasta 185 TB de información, el equivalente a más de 300 computadoras portátiles comunes con un disco duro de 500GB, pero en un solo cassette.Para conseguirlo el nuevo tipo de cinta magnética Sony utilizó “deposición catódica, una tecnología para formar láminas delgadas al vacío, para generar múltiples capas de cristales con una orientación uniforme sobre un filme de polímero con un grosor de menos de 5 micrómetros”…

Sony has developed a new technology that pushes tape drives far beyond where they once were, leading to individual tapes with 185 terabytes of storage capacity.

Back in 2010, the standing record for how much data magnetic tape could store was 29.5GB per square inch. To compare, a standard dual-layer Blu-ray disc can hold 25GB per layer — this is why big budget, current-gen video games can clock in at around 40 or 50GB. That, however, is an entire disc, whereas magnetic tape could store more than half of that capacity in one little square inch. Sony has announced that it has developed a new magnetic tape material that demolishes the previous 29.5GB record, and can hold a whopping 148GB per square inch, making it the new record holder of storage density for the medium. If spooled into a cartridge, each tape could have a mind-boggling 185TB of storage. Again, to compare, that’s 3,700 dual-layer 50GB Blu-rays (a stack that would be 14.3 feet or 4.4 meters high, incidentally). In fact, one of these tapes would hold five more terabytes than a $9,305 hard drive storage array

http://bit.ly/1Mo328n

USB can

En esta campaña de Coca-Cola México para la bebida Gladiador, el usuario puede usar la lata de aluminio del producto para almacenar cualquier archivo digital, convirtiéndolo en una suerte de  memoria USB.
Siempre lo he dicho: nuevas soluciones para viejos problemas: ahi está la papa del marketing digital.
Claro que ya buscándole una debilidad (casi siempre la hay), esto jala via webstorage; y si tenías una conexión a internet para subir cosas, ¿Porqué no subirlo a Google Drive, a DropBox o al ya viejo YouSendit?… (plop!)
Como sea, la idea es simpática y da un buen refresh a un recurso que no es nuevo pero sí fácil de aprovechar y transformable…

México, D.F.-. Gladiator, marca de bebida energética propiedad de Coca-Cola, ha lanzado en México una nueva campaña en la que convierte el packing de su producto en una USB que permite a los consumidores almacenar información en la nube.

De la mano de la agencia The NewGladiator ha desarrollado la campaña “USB Can” la cual juega con la dificultad, en muchas ocasiones común, de encontrar una USB cuando más se necesita..

http://bit.ly/13kCPjZ

USB can

Google Drive

Otro producto de Google igualmente integrado dentro de todo su ecosistema. Con Drive se puede almacenar y compartir cualquier tipo de documento (5 gigas en su versión gratuita), para tenerlo siempre en línea y disponible para cualquier dispositivo android…

Just like the Loch Ness Monster, you may have heard the rumors about Google Drive. It turns out, one of the two actually does exist.

Today, we’re introducing Google Drive—a place where you can create, share, collaborate, and keep all of your stuff. Whether you’re working with a friend on a joint research project, planning a wedding with your fiancé or tracking a budget with roommates, you can do it in Drive. You can upload and access all of your files, including videos, photos, Google Docs, PDFs and beyond…

http://bit.ly/Ia82yy

Google Drive

History needs piracy

Afortunadamente, la historia está -y siempre ha estado- repleta de ciertos “flujos imprevistos” de datos, lo que equivale a decir que nunca ha existido un control perfecto. Otra razón para pensar en la piratería como una parte inamovible de la ecuación en nuestras actuales sociedades tecnológicas…

The crux of the disappearing software problem, at present, lies with the stubborn impermanence of magnetic media. Floppy disks, which were once used as the medium du jour for personal computers, have a decidedly finite lifespan: estimates for the data retention abilities of a floppy range anywhere from one year to 30 years under optimal conditions.

A floppy stores data in the form of magnetic charges on a specially treated plastic disc. Over time, the charges representing data weaken to the point that floppy drives can’t read them anymore. At that point, the contents of the disk are effectively lost.

This becomes particularly troubling when we consider that publishers began releasing software on floppy disk over 30 years ago. Most of those disks are now unreadable, and the software stored on them has become garbled beyond repair. If you’ve been meaning to back up those old floppies in your attic, I have bad news: it’s probably too late.

To make matters worse, software publishers spent countless man-hours in the 1980s preventing us from archiving their work. To discourage piracy, they devised schemes to forever lock their software onto a single, authorized diskette. One popular copy protection method involved placing an intentionally corrupt block of data on a disk to choke up error-checking copy routines. It worked so well that it also prevented honest attempts to back-up legally purchased software.

If these copy protection schemes had been foolproof, as intended, and copyright law had been obeyed, most of the programs published on those fading disks would now be gone forever. Many cultural touchstones of a generation would have become extinct due to greed over media control…

http://bit.ly/zhjCdW

History needs piracy

1 Terabyte knife

Victorinox, the maker of the Swiss Army Knife, announced two new portable storage devices at the Consumer Electronics Show on Monday. The company unveiled the Slim 3.0 USB drive and the SSD pocket-knife and thumb-drive combo.

The Slim 3.0 USB offers faster read and write speeds than a 2.0 USB flash drive and will be available in 128GB capacity. The SSD will be offered in a variety of storage models, ranging from 64GB to one terabyte. The device will come equipped with two knife bodies, between which the drive can easily be interchanged with one that is flight-friendly and the other includes traditional Swiss Army Knife implements of a blade, scissors, and screw driver.

Victorinox touts the drive has the world’s smallest high-capacity SSD drive on the market to-date and the world’s only SSD device with one connector that fits into eSATA II / III and USB 2.0 / 3.0 connectors. Additionally, the device is the world’s only SSD device with a Bi-Stable graphic display for labeling contents. Both devices will be available in April 2012, Victorinox has not yet released information on pricing…

http://bit.ly/xA1fY4